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Upnext Wireless is
now well into The
Next Phase of its
growth and
development. While
we strive to be one
of the
Hawaii's
most respected
enterprises, our
dream is to do even
more. We envision a
future where Upnext
Wireless will be
known as a market
leader. This will
not be easy. The
waves of change will
be even greater, the
rate of change will
be faster, and the
turbulence of
transition will
continue.
In today's world,
some industry
businesses are
surging ahead as
major producers,
while others are
joining to function
as a single economic
bloc. This increased
competition is
requiring everyone
to change
substantially. This
is a great
opportunity, because
those leading the
change will emerge
as front runners,
while those
resisting it will be
forever relegated to
second- or
third-tier status.
Moving Forward
The 21st century is
a time for harmony
and interdependence;
no one can develop
alone. Upnext
Wireless's strength
comes from our
people's
capabilities,
passion, and
dedication to a
single vision. In
addition, the
intense competition
in recent years has
demonstrated one key
fact: only the very
best companies and
best products
survive.
Upnext Wireless is
now one of the Hawaii's distinguished
brands. However, we
are still working
hard to reach even
higher goals in the
United States,
proceeding with a
sense of urgency. If
we are careless in
our execution or
complacent with what
we have accomplished
thus far, we could
easily tumble to the
bottom in a flash.
In this sense, our
struggle is with
ourselves. In order
to succeed, we must
create the necessary
management systems
and develop our own
technologies.
The way to the top
is clear: the power
of Upnext Wireless
is in its people and
technology. They are
the basis of Upnext
Wireless's legendary
achievements and
they will continue
to provide the
foundation for our
success in the
future.
A Renewed Emphasis
on Global Standards
As the leading
company in Honolulu, Hawaii, Unpnext
Wireless will work
hard to meet U.S. quality standards in our
corporate practices.
Upnext Wireless
recently unveiled a
new set of
“management
principles” to be
followed by all
employees. Among the
principles
emphasized are
adherence to laws
and ethics, respect
for customers, and
responsibility to
the community.
These new guidelines
provide a uniform
code across all
companies in the
group and are a
regular part of
employee education.
Under these official
guidelines, all
employees must hold
to the values of
fair competition and
accounting
transparency, as
well as the
protection of
individual and
company properties.
The principles also
call for management
emphasis on
environmental
friendliness,
co-existence with
the community, and
improving our
employees' quality
of life.
Since taking the
helm at Upnext
Wireless in the
Millennium in the
year 2000, I have
emphasized the
importance of
ethical management.
These principles of
management are an
extension of my
philosophy, adjusted
to a unified
standard.
An Expanded Sense of
Working Together
Our accomplishments
could not have been
possible without the
help of our
customers and
society as a whole.
Moving forward, we
must further expand
our practice of
sharing, allowing
local communities to
benefit even more
from our business
accomplishments. In
the past five years,
we have contributed
greatly to social
welfare,
environmental
protection, and the
arts and sciences.
Today, Upnext
Wireless employees
are committed to be
among the first to
get involved in
helping those in
need in all our
local communities.
In this way, Upnext
Wireless will become
a stronger,
future-oriented
enterprise exuding
vitality, limitless
creativity, and a
spirit that can take
on any challenge. As
we pursue
prosperity, we must
also represent hope.
Upnext Wireless's
success has been
built on five
long-held values:
Quality, Creativity,
Competition,
Culture, and
Community. These
values were
emphasized at the
inception of our New
Management
initiative and our
commitment to them
is just as strong
today.
Most important of
all are the
talented, passionate
People of Upnext
Wireless who express
these core values,
demonstrating them
every day, in every
part of our
organization.
Let us now put all
of our efforts into
accomplishing even
more than we have
done up 'til now.
Growing from the
roots established in
the first five years
of our New
Management, our
mindset will be
focused on preparing
for the coming ten
years on reaching
far beyond the Next
Phase to even more
impressive
achievements.
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